I help you simplify your services + build your brand. Subscribe for free tools, tips and training to build a premium service package your clients will love.
Find your why (free workshop)
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Reader I've got to ask... Has your business started to feel a little... bland? Like your message and content has got all the personality of a cardboard cutout? I get it. It’s hard to stand out online when you haven’t nailed down what truly makes your business tick. Let's fix that. This Friday I'll be hosting a free session to help you Find Your Why, so you can stand out online and attract more of your perfect fit clients. The whole session is designed to help you cut through the noise and discover your unique value proposition. It's the first step of making sure your message connects with people on a deep level. Want to join us? I'd love to see you there. PS: Ditch the cookie-cutter marketing tactics. We can help you show up as your authentic self, so your expertise can shine brighter. Free Workshop >> Friday, Aug 23 Josh Brammer, Founder & Strategist |
Josh Brammer, Lantern
I help you simplify your services + build your brand. Subscribe for free tools, tips and training to build a premium service package your clients will love.
This one is for you Reader. People like you... but could you be making it hard to refer you? This week, I grabbed a zoom coffee with a brilliant consultant. Sharp. Smart. But struggling to get traction. She was exhausted. “I keep getting the wrong leads... and referrals to the wrong people. I’m going in circles here.” It’s frustrating to know you’ve got the skills, but not seeing the traction. Searching for the find the words and coming up blank. As we unpacked her intro, I noticed the...
Hey Reader, I’ve talked to a lot of smart, capable founders lately who are quietly wondering the same thing: “Did my offer stop working… or did the market just shift under my feet?” If that’s you, I just want you to hear me say this: it’s not a failure to tweak your offer.Tweaking is smart business. Last week I took my car into the shop because my Honda Pilot started to drift to the right. Prolly because I’m really good at nailing this one curb in my target parking lot. Like, A LOT. But when...
Hey Reader, "This is the driest my pipeline has been in 4 years." I was having coffee with another marketing friend. He was near tears and exhausted. Last year he had a strong business, a great reputation, and years of momentum. But over the last 6 months it feels like something shifted. And suddenly, none of the usual levers are working. That’s when the guilt crept in. He started wondering:“Did I mess this up?”“Is it me?”“Do I need to burn it all down and start fresh?” Was it time to pivot?...